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Dr. Daniel Herman Krier, PhD – Sports Media Research & Multimedia Marketing Hub

Marketing research on sports fans and sports media consumers – Pinpointing gender differences on how men & women engage with sports media

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2014 FIFA World Cup Breakdown

2014 FIFA World Cup Breakdown with Dan Krier & Brooks Laimbeer

Author dankriermediaPosted on August 29, 2016August 29, 2016Format VideoCategories Broadcast Journalism, Dan Krier, Michigan State University, MSU School of Journalism, Multimedia, PhD

Dr. Daniel Herman Krier, PhD

Hello. My name is Dr. Daniel Herman Krier. In May 2017, I completed the doctoral program of Information and Media (IM PhD) at Michigan State University. My research focuses on the consumption of sports media and makes predictions based on the driving forces motivating watching and following sports and sports media. The findings my research produces are useful from a cultural, marketing, and sports management prospective. I also study gender differences in the consumption of sports media, focusing on the different ways in which males & females engage with sports media.

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About Daniel Herman Krier, PhD
Contact

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Dr. Daniel Herman Krier, PhD – Sports Media Research & Multimedia Marketing Hub